ZDNET tested the top real estate CRM systems to help you track leads, manage follow-ups, and keep your pipeline moving.

No one becomes an expert customer relationship management consultant or reseller overnight, but many who have found success in CRM, either recently or over many years, find that the rewards outweigh ...

A year prior to writing this, I was in Sydney talking to a law firm marketer. He asked if his firm's poor CRM usage was common elsewhere. I assured him it was. Law firm cultures that allow partners to ...

According to analysts' reports released late last year, customer-satisfaction rates for CRM initiatives are more disappointing than Gap's holiday sales numbers, especially considering the initial hype ...

Customer relationship management (CRM) is a critical part of any healthcare service provider’s operations. However, the stakes in healthcare are higher because the customers here are the patients.