Still using Microsoft Excel to manage and communicate your omnichannel marketing plan? Then you’re probably feeling the familiar frustration of constantly having to communicate changes and share key ...

Whether you’re showcasing a new listing, promoting your services, or sharing details of an open house, real estate marketing calendar templates can make your life much easier. These tools help you ...

Marketing calendar software is a must have for most modern marketing departments. People both inside and outside marketing need to know what’s going on when. However, the term “calendar” is misleading ...

Content marketing is booming. Fully 73% of businesses plan to increase the amount of original content they generate this year, according to research by Content Marketing Institute and MarketingProfs.

11 Marketing Plan Templates You Can (Legally) Steal for Free Your email has been sent A marketing plan defines key objectives and ensures your campaigns tie in to big-picture objectives. Putting this ...

James Chen, CMT is an expert trader, investment adviser, and global market strategist. Eric's career includes extensive work in both public and corporate accounting with responsibilities such as ...

The following excerpt is from Robert W. Bly’s book The Marketing Plan Handbook. Buy it now from Amazon | Barnes & Noble | iTunes When planning out your business’s marketing strategies, remember that a ...

Marketers take note: If you want to execute a strong, seamless content strategy, you need a content calendar. Content calendars aren’t just about organizing your upcoming posts; they also help ensure ...

You start with no brand awareness, no resources and little to no budget. In some cases, your startup is breaking new ground and faced with trying to establish a new market or product category. Too ...

Although the two terms are often used interchangeably, sales plans and marketing plans are not identical. Marketing plans are all about identifying your business' target market and creating strategies ...