Zoom" ads were iconic and relatively popular among consumers. Why, then, did the company decide to replace them? Here's what ...
Over 20 years ago, “Zoom-Zoom” was Mazda’s friendly slogan that welcomed buyers with promises of an exciting and engaging vehicle lineup, but the world has changed a lot since that happy-go-lucky ...
In 2007, Mazda Motor Corp. made an outlandish promise. Though the company planned to continue exclusively making petroleum engines, its “Sustainable Zoom-Zoom Strategy” vowed to provide customers ...
Mazda has revealed ambitious EV plans, with at least 13 models with varying degrees of electrification in the pipeline between now and 2025. The automaker recently announced that it would be launching ...
“Game Changers”: ads created by Garage Team Mazda in Costa Mesa Mazda North American Operations’ biggest advertising campaign since Zoom-Zoom’s debut in 2000 kicks off this month. The Irvine-based ...
On this episode of Wide Open Throttle, Angus MacKenzie, Scott Mortara, Carlos Lago, Michael Febbo, and Mike Floyd look at the future of Mazda and how its new products such as the Mazda 6 and impending ...
We recently lamented Mazda’s decision not to bring their new MPV minivan to the States. Mazda helped explain the decision by saying that minivan marketing practices put too much downward pressure on ...