The discounter said it will stop making certain “exact same basket” comparisons in response to a report from an independent ...
SurgePays' ClearLine enables in-store advertising and controlled promotions in real time. The company needed a technology and marketing savvy partner to get the screens working properly, which would ...
Albertsons Media Collective, the retail media unit of Albertsons Companies Inc., announced on Tuesday the launch of an ...
“In-store advertising continues to be a vital component of our retail media strategy, enabling our CPG partners to effectively engage customers with relevant product information,” said Bobby Watts, ...
These are people who are ready to spend money, said Bobby Gibbs, a principal in the retail and consumer goods practice at consulting firm Oliver Wyman. “That helps increase the appeal [to advertisers] ...
Digital retail media has given retailers and advertisers the biggest stage imaginable for reaching consumers. But that giant platform doesn’t guarantee a giant impact when it comes to influencing ...
Loblaw Cos., Canada’s biggest food and drug retailer, is slated to launch an in-store audio advertising network in selected locations this month. Partner Stingray Advertising said Tuesday that it’s ...
ST. LOUIS — Schnuck Markets will stop its mailed weekly grocery ads, effective Jan. 28. The grocery chain announced the ...