Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...

Ahead of World Down Syndrome Day on March 21, nonprofit CoorDown launched a global campaign which shows how people with disabilities are routinely shut out of advancements because society assumes they ...

A new campaign from AbbVie highlights the “full selves” of people with conditions treated by the company’s therapies in a push to show the broader impact of the medicines, according to Matt Tritley, ...

Novo Nordisk is under fire over a Spanish obesity awareness campaign. After the campaign stirred up controversy, the Spanish ministry of health wrote to the drugmaker about a possible violation of ...

Aug. 31 is International Overdose Awareness Day, the most extensive annual campaign to end overdose. The campaign raises awareness of overdose, which has impacted every community. Too many families ...

Some companies try too hard to stand out. Consequently, they may create an offensive or insensitive campaign. Failing despite having the best intentions can be incredibly exasperating. And that’s ...

Marketing is especially important for small businesses that want to expand their reach. Marketing is an important tool for businesses of all sizes. Small businesses can use marketing techniques and ...

MM+M summer intern Lola Offenback sits down with Derrick Gastineau to discuss Currax Pharmaceuticals’ latest human-centered campaign, Real Patients, Real Results. Gastineau emphasized the importance ...

Whatever month it is now, you’re sure to be surrounded by a number of “awareness” campaigns. How do you get people to take action on a cause? The common response is usually to start by raising ...

In low-resource regions such as Nigeria, most people with colorectal cancer are diagnosed too late for curative treatment options. A community awareness campaign in the country helped clinicians ...

Whatever month it is now, you’re sure to be surrounded by a number of “awareness” campaigns. How do you get people to take action on a cause? The common response is usually to start by raising ...