Over-mailing can backfire: Emailing your customers regularly is a cornerstone of good email marketing, but more emails ...

Learn how to coordinate email and SMS campaigns for small businesses by using each platform effectively and automating with ...

Cobalt Keys LLC, a Las Vegas-based public relations and communications services firm, announces its specialized approach to ...

Dr. Alaina Leverenz from Columbia College’s Robert W. Plaster School of Business offers tips for using AI for digital ...

A capable email marketing service is essential for sending targeted ads, newsletters, special offers, or surveys to your customers. We help you choose the best one for your business based on our ...

Mailchimp has grown from a basic newsletter tool into a platform that supports small businesses with email creation, subscriber management, forms, landing pages, automation, and reporting. Its ...

Email marketing may not be seen as the most exciting channel – it is often referred to as a little tired and uninspiring – but nevertheless it remains central to many brands’ communications strategies ...

There’s so much happening in marketing; search is upside down with generative AI, and social media platforms have algorithms that want to retain users. With all this, email marketing remains one of ...

If you think email marketing is old and hasn’t changed in decades, you don’t know anything about email marketing. Anytime I see someone complaining about how email marketing is old and hasn’t changed ...