Nutshell reports effective CRM and email marketing alignment enhances customer relationships through strategic planning in ...

Getting the right message to the right client at the right time is the holy grail for any marketing leader. But these days, a growing universe of marketing channels can leave marketers wondering which ...

CHICAGO, Jan. 26, 2026 / PRZen / Buildout, Inc., the foremost leader in CRE tech and automation, today announced the ...

AI in email marketing isn't just about automation; it's also about anticipation.

Whether it’s from their favorite store, a service they use or perhaps a local nonprofit they follow, people are likely being sent multiple email marketing messages every day. And as one of the most ...

Did you check your email today? Did you get through all the messages or leave some unread? How many opened emails have taken up residence in your inbox, waiting for further action? Going through your ...

Email: An endlessly reliable channel for marketers of every stripe. For years, marketers have counted on email as the channel with the highest ROI (an average of $36 per dollar spent). The future ...

What strategy should you harness to boost your email results? What are the implications of not testing your emails? Are you emailing your list too often or not enough? Avoid these email blunders to ...

Email and SMS marketing complement each other well. Here’s how to use both for your small business.

Optimizing campaign frequency. Adjust email frequency based on engagement. Send fewer emails to less-engaged subscribers while increasing opportunities for highly-engaged ones. Increasing revenue with ...

There’s so much happening in marketing; search is upside down with generative AI, and social media platforms have algorithms that want to retain users. With all this, email marketing remains one of ...

If you have the resources, an in-house marketing team can lower costs and foster creativity and agility. Learn to build a ...