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'KPop Demon Hunters' is boosting more than just Netflix: Korean music, politics ride the craze

Netflix's "KPop Demon Hunters" has delivered a boost to K-pop music and the "Big Four" stocks in the space: HYBE, JYP Entertainment, SM Entertainment and YG Entertainment. Analysts say the popularity ...
The New York Times

In 2025, K-Pop Battled Its Demons

The genre peaked in terms of global awareness with “KPop Demon Hunters,” while the industry’s most promising new act was mired in a legal morass. By Jon Caramanica This year, from a distance, the ...