The Electra Loft Go! 7D EQ is a good-looking, relatively lightweight aluminum city bike that you’d never know was an e-bike, with an integrated battery, relaxed design and a full kit of cycling ...

Trek subsidiary Electra has added a new member to its Loft family of ebikes, a lightweight commuter named the Loft Go 7D EQ with torque-sensing pedal assist and a 40-mile battery, plus the option to ...

A San Diego-based bicycle company was mentioned on a gift list tied to former talk show host Oprah Winfrey. The Electra Loft 7D is one of Winfrey’s “Favorite Things” of 2014, the website Oprah.com ...

Trek's electric bike spinoff brand Electra certainly knows a thing or two about providing budget-friendly e-bikes that are loaded chock full of features. Indeed, in the world of bikes—electric or ...

Let's face it, very few of us ride a bicycle to bring home gold medals or stand on some podium. But we still want to stand out, and one team that's been doing this is Trek's off-shoot brand, Electra.