Scientists define six traits that make a person ‘cool’ – and they transcend borders - Findings may help better understand ...

Maybe you think you’re cool, or want to be considered cool, or you’re just not sure how to get there. A new study has identified the variables that increase the likelihood of people being perceived as ...

People spend a lot of time, money, and energy trying to be “cool.” Research has found that it's associated with being admired ...