Vereigen Media, a leading B2B demand generation and data-driven marketing company, today announced the launch of its unified B2B growth model, a strategic framework designed to align demand generation ...
Expedia Group’s EXPE B2B expansion is increasingly emerging as a key growth driver, reinforcing its transition toward a more scalable, platform-led travel model. In the fourth quarter of 2025, B2B ...
When talking about performance marketing, people normally think of online advertising. Pay-per-click (or pay-per-action) is the performance model agencies and media typically offer to their ...
E-commerce expert Bharat Sharma tells EPI editor Douglas Blakey that the majority of existing B2B online commerce is broken and how the purpose-built Apex B2B platform addresses merchants’ pain points ...
This is a user generated content for MyStory, a YourStory initiative to enable its community to contribute and have their voices heard. The views and writings here ...
Founded in 2017, mliveo completed a comprehensive strategic restructuring and technological upgrade in 2026. The company now focuses on an "AI Livestream + Cross-Border Dropshipping" model, helping ...
Ebbon Automotive's B2B vehicle handover platform and Ebbon Group subsidiary MoDel achieved “record-breaking” results for the second consecutive year in 2024. The platform, used in the fleet industry ...
Every October in Orlando Florida, 250 of the world’s leading CMOs gather for an invite-only, two-day pre-conference before the official ANA Masters of Marketing event, organized by the Association of ...
For anyone working in B2B sales and marketing for the last 18 months, it’s a statement of the obvious that buyer behaviour has significantly changed as a result of the pandemic. Here are just a few ...