Programmatic is now at the top of Spotify’s playlist. After six months of pilot testing with The Trade Desk, Spotify launched its ad exchange on Wednesday and added new supply and demand partners to ...

(Bloomberg/Leah Nylen) — Alphabet Inc.’s Google was sued by advertising exchange PubMatic Inc., which is seeking billions of dollars over its claim that the search giant has illegally monopolized the ...

The online ad exchange marketplace has not evolved to opportunities for insider trading and $50 BILLION scandals – let’s hope rules are in place to stop illegal trading as liquidity increases. But, ...

In another major legal blow to Google, a federal judge on Thursday ruled that the search giant held an illegal monopoly over some advertising technology, a ruling that could reshape the online ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

Darren Herman, Founder & President at Varick Media Management, published a white paper last year outlining how many ad networks would eventually be disintermediated from the online display market’s ...

In a landmark decision, a US District Judge has ruled that Google illegally monopolized the ad tech market. A federal judge in Virginia has found that the tech giant established “monopoly power” for ...

Magnite, the largest independent sell-side platform (SSP) in the ad industry, filed a federal lawsuit against Google today, alleging that the tech behemoth unlawfully monopolized the ad exchange and ...

The Federal Trade Commission on Wednesday sent Media Matters for America a letter demanding communications between the progressive media watchdog and advertising entities as the commission probes ...

In another major legal blow to Google, a federal judge on Thursday ruled that the search giant held an illegal monopoly over some advertising technology, a ruling that could reshape the online ...