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For more than four years, Toyota executive James Lentz has persisted in his push for the company to do more with the Prius, the company's hybrid-electric vehicle. Since going on sale in 2000, Prius ...

The Toyota Prius is the quintessential hybrid vehicle, with an instantly recognizable shape and a place in history confirmed by the South Park "Smug" episode. It seems like it's been with us forever, ...

Those of you on the prowl looking to buy a Toyota Prius might be interested in the company's latest incentives, but before getting into specifics we should mention this only applies to you if you're ...